Food Blog

Brand Positioning





Define your blog’s Brand Positioning to drive more return user traffic, engagement, and loyalty!

"I loved working with Carrie on my brand message. Her coaching helped me refine my brand position so that I can focus on my message. Her insight into how I can incorporate my message throughout my blog and in each post has been invaluable. "
Barbara Curry

Brand Positioning WILL help to

Reduce Time, Cost, Churn



Returning User Traffic

Ad revenue


Product Sales

Do you find yourself asking these questions?

“I’m so far down in the weeds of daily blogging, that I cannot step back to take a look at the big picture?”

Or how about…

“I have so many new recipe ideas, I have no idea which one to focus on?”

Or lastly…

“Why can’t I grow my audience (email list, return visitors, social media, etc.)?”


I get it!

Food Blogging is detailed business


As entrepreneurs, we try to figure everything out.

As food bloggers, we have a boat load of things to figure out!

We don’t usually make much money at first, so we try to do everything ourselves.

I get it! I did (and still do) this too.

But, I was able to pull back, out of the weeds, long enough to look at the big picture.

With over 20 years of experience and expertise in managing Consumer Brands for large corporations,  I could develop, refine, and articulate my Brand Positioning and Strategy.

Now I want to help you do that too!

That’s why I created Food Blogger Brand House Model and Positioning Coaching

"Carrie helped me to understand the importance of branding and strong consistent messaging across my blog and the new content that I create. Her outside perspective allowed me to see what sets my brand apart and why people would remember my blog and want to return. Her branding guide provides a visual construct for brand development and allowed me to visualize the overall structure of my site. I highly recommend Carrie’s service to every blogger who is ready to niche down and provide strong messaging to their audience."

EVERY successful consumer brand first develops a BRAND POSITION

Your Blog is a BRAND.

Brand Positioning and the Brand House Model will define your messaging, content focus, and so much more. 

If you are interested in learning more, I have a Click here to sign up for a Free 15-Minute Call!

Of course, you can also email me directly to talk about this!